In an era defined by cost volatility, environmental targets, and intensifying regulatory pressure, operational efficiency and visibility into energy usage have never been more critical. Smart buildings - those that seamlessly integrate energy data, IoT-enabled systems, and performance-led frameworks - are now key enablers of real carbon reduction and operational resilience.
In this session, Gary Bark from Optimised will explore how a connected, data-led approach to energy management is transforming the way businesses reduce emissions, cut costs, and meet compliance targets. From aligning on-site optimisation with credible renewable energy procurement, to leveraging frameworks like NABERS UK and the UKGBC Renewable Energy Procurement Gold Standard, we’ll demonstrate how the next generation of smart buildings delivers measurable performance.
Optimised
Gary Bark is a seasoned expert in the smart‑buildings and energy‑efficiency sector, with over 34 years of experience delivering innovation and measurable business value in global markets. As an innovator in building controls, energy analytics, and green‑technology solutions, he has cultivated partnerships to deliver sustainable outcomes for clients worldwide.
At Optimised, Gary has been instrumental in driving the company’s strategic vision, including sales, marketing, and management. Gary is passionate about identifying ROI and delivering compelling results. His teams tackle the energy waste challenge head‑on—addressing building HVAC systems that often consume 40% of a facility’s energy budget, with up to 25% wastage—and demonstrate how smart technology, expertise, and data can unlock substantial savings and performance improvements.
Gary frequently appears as a guest speaker and thought leader, sharing strategies to reduce energy usage and optimise building performance. His presentations offer practical guidance, real‑world case studies, and tangible ROI frameworks, making energy efficiency not only sustainable but commercially viable.
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